Deeply creative design leader with 20+ years of proven track record in world class corporates and design consultancies around the globe. 50+ design and utility patents, developed 100+ commercially successful products across various product categories.

Highly passionate about creating meaningful product experiences at the intersection of physical and digital, based on consumer insights, business needs, and technological feasibility. Exceptionally skilled in collaborating with multidisciplinary teams, to successfully deliver design objectives, for both internal and external stakeholders.

Visionary in leading strategic design development. Complex problem solver throughout an iterative and collaborative design process, from early design research, opportunity identification & strategy, to concept development and design implementation. Mastering established design processes and leveraging AI tools for widening focus and efficiency.